Content by Ed Watkins, Contributing Editor

Ed Watkins, Contributing Editor

Ed has been covering the hotel industry for more than 40 years. He was editor-in-chief of Lodging Hospitality from 1980 to 2012. He then joined Hotel News Now as an Editor at Large, until his retirement at the end of 2014. Ed still contributes to several publications and is a member of the advisory boards for the hotels schools at Michigan State and Penn State.

A Glance Into the Future of Revenue Management

by Ed Watkins, Contributing Editor |

According to Cornell University professor Bill Carroll, a lot of hospitality students who focus on careers in hotel real estate are missing great opportunities in the field of revenue management.

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Personalization, Not Discounts, Is Key To Direct Bookings

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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CBRE: Commissions vs. Revenue Trends Are ‘Alarming’

by Ed Watkins, Contributing Editor |

The hotel industry, both in North America and worldwide, has been riding a long winning streak, with increasing occupancies, revenues and profits. And while the performance has been good for bottom lines, one area of concern has been alarming increases in some cost centers, especially commissions paid to third-party distribution platforms.

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Frictionless Booking Leads to Greater Guest Experience

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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Quarterly Earnings: Hoteliers Continue to Promote Loyalty Schemes

by Ed Watkins, Contributing Editor |

Judging by comments from CEOs during recent quarterly earnings calls with stock analysts, hotel company executives still believe loyalty programs are the best path to increased direct bookings and by extension, lower costs of customer acquisition. 

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Be Prepared for Round 2 of Distribution Disruption

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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