Content by Mark Brandau, Director of Content

Mark Brandau, Director of Content

Mark joined Duetto in January 2016 from market research firm Technomic, where he began his content marketing career after nearly a decade as a business-to-business journalist covering the restaurant industry. As assistant director of content, he helps steer the creation and promotion of all Duetto's content across its blog, video and social-media platforms, as well as sales collateral and internal communications.

How Your Own Data Resets the Hotel-OTA Relationship on Better Terms

by Mark Brandau, Director of Content |

If hotel distribution is the love-hate relationship that hoteliers described in a recent HEDNA survey, it’s time for friends and partners of the hotel industry to stage an intervention and break properties out of this codependent setup.

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Innovator’s Spotlight: Casino Marketing Best Practices from Affinity Gaming

by Mark Brandau, Director of Content |

Casino marketing isn’t getting any easier, but the return on investment seems to be improving for gaming companies willing to invest in new strategies and technology, according to Vincent Lentini, CMO of Affinity Gaming.

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Duetto’s Most Popular Revenue Strategy Blogs of 2017

by Mark Brandau, Director of Content |

Before this year began, Duetto was predicting major changes to the look of distribution in the hospitality industry. That certainly came to pass, as hotel brands continued to successfully deploy book-direct campaigns and put pressure on online travel agencies, which have responded with their own innovations.

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Casino Executives Double Down on Strategies to Grow Non-Gaming Revenue at G2E

by Mark Brandau, Director of Content |

Once again, the interplay between gaming and non-gaming spending was one of the hottest topics at the annual Global Gaming Expo. Executives continued to insist both sources were integral to an optimal casino Revenue Strategy and suggested properties look to invest in offerings and amenities both on and off the gaming floor.

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