Use Data Analytics as a Framework for Driving Rate

by Jason Q. Freed, Managing Editor |

Hotel revenue teams are in a peculiar spot these days: Average hotel occupancy and demand metrics are at all-time record highs, yet hotels have been unable to drive rate growth like they have during past peak times.

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Booking Summit Recap: How to Drive More Direct Business

by Cristina Blaj |

This year’s Direct Booking Summit Europe, held in Amsterdam at the end of June, delivered productive debate on how to drive more direct business and retain the customer.

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Personalization Brings Higher Conversions, More Satisfaction, Better Loyalty

by Jason Q. Freed, Managing Editor |

Seven trending news stories that will impact your hotel Revenue Strategy.

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A 5-Step Guide to Guest Personalization

by Jason Q. Freed, Managing Editor |

Today, travelers’ wants and needs are evolving at such a rapid pace that hoteliers often find themselves unable to do what they do best: anticipating guests’ needs and compelling them to return.

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Hotel Owners: DORMs Who Drive Profit Are ‘Cool’

by Jason Q. Freed, Managing Editor |

While revenue managers can often be pigeonholed as nerdy numbers guys in the back office, once they start pulling levers and driving significant revenue, they’re often the coolest kid on the block.

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