Posts Tagged ‘boost bookings’

Technology Holds the Key to Personalized Rate Offerings

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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Revenue Management is Key Hub in Hotel Operations

by Ed Watkins, Contributing Editor |

There is no more dynamic or interdependent business than the operation of a hotel. It’s an environment that brings together various functions —from food and beverage to housekeeping to maintenance to sales and marketing — all under one roof, and with a common goal of maximizing profitability.

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Employ Personalization to Increase Direct Bookings

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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Prepare for Seasonal Dips with the Right Revenue Strategy

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will impact your hotel Revenue Strategy.

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Marketing Data, Technology Enable Hotels To Compete Alongside OTAs

by Sarah McCay Tams, Contributing Editor, EMEA |

The digital revolution has given independent hotels a place on the world stage, but it is often hard to find them beneath the dominant marketing presence of the online travel agents. For many individual hotels and small chains, driving web traffic and direct bookings is a vital part of their marketing mix.

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