Posts Tagged ‘boost bookings’

A New Approach to Lifetime Value of Guests

by Ed Watkins, Contributing Editor |

Revenue managers spend a lot of time and resources (rightly so) trying to determine the lifetime value of particular guests. Perhaps a better strategy would be to shift their attentions in a slightly different way by seeking the lifetime value of certain segments of guests.

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Cloud Systems Will Revolutionise Hotel Technology

by Sarah McCay Tams, Director of Content, EMEA |

Hotels that buy and keep their technology in boxes will soon find themselves with an out-of-date tech stack. The cloud is the future of hotel technology. That was the compelling message to come out of a Rethinking Hotel Technology panel discussion at the Revenue Strategy Forum in London.

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Personalization Strategies Drive Direct Bookings

by Ed Watkins, Contributing Editor |

Seven trending hotel news stories that will have an impact on your hotel Revenue Strategy.

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