Posts Tagged ‘Personalization’

A New Hero: Hotel Technology Can Save the Industry

by Jason Q. Freed, Managing Editor |

From the outside looking in, it appears hotels and the collective hospitality industry are doing just fine. We’re setting record occupancy numbers, learning more about our guests, and watching new hotels pop up left and right.

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HDC: Brand Technology Tools ‘Just Aren’t There’

by Jason Q. Freed, Managing Editor |

Once Holiday Inns began popping up along U.S. freeways, and through most of the last century, there wasn’t much slowing hotels down. Even when economics looked grim, it was assumed people would continue traveling and always need a place to stay.

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Like other consumers, luxury travelers are driven by personalization

by Ed Watkins, Contributing Editor |

They say rich people aren’t like me or you, but that doesn’t necessarily hold true in what they expect from their travel experiences and how they realize those goals. The luxury market has been the subject of quite a bit of research lately, and most of it has reached the same conclusion: Affluent travelers want personalization and unique, connected and exclusive experiences.

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Hoteliers Demand Cloud, Open APIs from Tech Partners

by Jason Q. Freed, Managing Editor |

Hotel technology insiders have been discussing a giant migration to the cloud for nearly a decade now.

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How to Insert Your Hotel Along the Customer Journey

by Jason Q. Freed, Managing Editor |

Regardless of whether you’re Marriott International with a portfolio of 30 logos or a single independent hotel with a sign above the front door, you’re presenting a brand to your potential customers.

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Hotels’ Time to Talk About Chatbots is Right Now

by Vera Lye, Contributing Editor, APAC |

As if hotel distribution weren’t complex enough, now the machines are coming. Technology giants like Microsoft and IBM say thousands of developers are using their chatbot tools, and experts elsewhere are predicting that chatbots and other artificial-intelligence bots could soon replace websites and mobile apps as consumers’ preferred way to interact with brands.

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