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How Much Emphasis Have Hotels Placed on Driving Direct Business?

by Mark Brandau, Director of Content |

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David Taylor of GLH Hotels, Sergio Zertuche of Palladium Hotel Group and Tore Petersen of Brøchner Hotel discuss the balance of working with OTAs and aiming for more direct bookings in their distribution strategies.
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Mark Brandau, Director of Content

Mark joined Duetto in January 2016 from market research firm Technomic, where he began his content marketing career after nearly a decade as a business-to-business journalist covering the restaurant industry. As assistant director of content, he helps steer the creation and promotion of all Duetto's content across its blog, video and social-media platforms, as well as sales collateral and internal communications.